A graphic, contemporary and spirited visual identity for a the boldly curated lifestyle store. Supplying crafted everyday objects for the home. Sumansa aims to support artisans, craftspeople and small business, placing value on high quality sustainably produced products, only handmade, and never mass produced. The brand combines a wordmark, and a crafted quality seal-like marque that creates a dynamic set of branding elements. The vibrant colour palette is certainly not a shy one, loosely-retro, it has a curated mix of neutral and warm colours.
